HENDERSONVILLE, Tennessee—U.S. weekly hotel occupancy jumped almost seven points from the previous week to the highest level in the country since early March 2020, according to STR‘s latest data through 20 March 2021.
14-20 March 2021:
- Occupancy: 58.9%
- Average daily rate (ADR): US$108.07
- Revenue per available room (RevPAR): US$63.62
The 58.9% absolute occupancy was a 93.9% increase from the comparable, pandemic-affected week last year, but more importantly, represented almost 85% of occupancy regained from the 2019 benchmark. There was also more improvement in ADR, which reached 81% of the comparable 2019 level.
Every Top 25 Market experienced week-to-week improvement in occupancy. Outside of the major markets, destinations in Florida and Texas continued to advance with those like the Florida Keys, Sarasota, McAllen/Brownsville and San Antonio even surpassing 2019 levels. Additional insights on the week's performance can be found via STR's Market Recovery Monitor.
Among the Top 25 Markets, Tampa (85.3%) and Miami (80.7%) experienced the highest occupancy levels. The lowest Top 25 occupancy levels came in Boston (37.0%) and Minneapolis (39.0%).
Aggregate data for the Top 25 Markets showed slightly lower occupancy (56.5%) but higher ADR (US$114.55) than all other markets. The major markets continue to show the most sizeable gaps in current occupancy vs. comparable weeks from 2019.
Additional Performance Data
STR’s world-leading hotel performance sample comprises 68,000 properties and 9.1 million rooms around the globe. Members of the media should refer to the contacts listed below for additional data requests.
About STR
STR provides premium data benchmarking, analytics and marketplace insights for global hospitality sectors. Founded in 1985, STR maintains a presence in 15 countries with a corporate North American headquarters in Hendersonville, Tennessee, an international headquarters in London, and an Asia Pacific headquarters in Singapore. STR was acquired in October 2019 by CoStar Group, Inc. (NASDAQ: CSGP), the leading provider of commercial real estate information, analytics and online marketplaces. For more information, please visit str.com and costargroup.com.
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